Parley and Corona are joining forces to end plastic pollution!

Chris Hemsworth picking up plastic in the Maldives! Source: Parley for the Oceans

Tulum, Mexico - Today, on International Recycling Day, Corona and Parley for the Oceans announced their partnership in the movement to end marine plastic pollution, one of the biggest threats to human health and the survival of the planet’s largest and most important ecosystem – the world’s oceans. The long-term partnership launches with a plan to protect 100 Islands by 2020 starting in six key regions in different parts of the world – Mexico, Maldives, Australia, Chile, Italy and Dominican Republic. 
An estimated 8 million metric tons of plastic waste enter the oceans each year. The problem is found in every known ecosystem and at every level of the food chain. If current marine pollution trends continue, the oceans will contain more plastic than fish by the year 2050. The partners will protect these regions by implementing Parley’s creative, multidisciplinary approach and signature formula, the Parley AIR Strategy (Avoid, Intercept, Redesign).
​Now i am back to Australia with the mission to establish the Australian & SE Asian project parts !

Diego Luna becomes ambassador for Parley!